The 2025 Brainrot Bible
- The Mary Word
- Sep 15
- 4 min read
By Hannah Kent
Alpha, Beta, Sigma
Nouns/Adjectives, ˈælfə, ˈbiːtə, ˈsɪɡmə
Slang terms used to describe social hierarchies of people, concepts, and objects: alpha is a leader, beata is a follower, and sigma is a dominant man outside the alpha-beta hierarchy.
“That’s so sigma!”
“That’s got (beta/alpha) energy.”
Aura
Noun,ˈɔːrə
Used to describe a person’s ‘cool-factor’, vibe, or energy.
“Did you see that girl trip up the stairs? She just lost so much aura.”
Brain Rot
Noun, breɪn rɒt
Used to describe the potential mental and intellectual decline from consuming excessive online content, particularly from social media, that is considered low-quality or trivial as well as the language derived from such content.
“Bro’s got brain rot from watching Skibidi Toilet edits all night.”
Chopped
Adjective, ʧɒpt
Used to describe something or someone as ugly, undesirable, or abnormal.
“None of you are Chopped.”
Chicken Jockey
Noun, ˈʧɪkɪn ˈʤɒki
A quote from the minecraft movie spoken by Jack Black’s character Steve referring to an in-game event where a baby zombie rides a chicken. The phrase has evolved now to involve cheering, shouting, throwing popcorn and other items in cinemas when it is spoken in the movie.
“CHIIIIIICKEN JOOOOOCKEEEYYYY”
Link to trend: https://www.youtube.com/watch?v=mYpVcxzRj70
Clip Farming
Verb/Noun, klɪp ˈfɑːmɪŋ
A term to describe a live-streamer who intentionally acts in an outrageous, funny or shocking way to generate short, shareable video clips.
“That streamer isn’t even playing seriously, he’s just clip farming for TikTok”
Cooked
Adjective, kʊkt
A person struggling with a task and knowing/believing that they will not succeed
“I’m so cooked for the maths test.”
Cooking
Verb, ˈkʊkɪŋ
Doing something well or successfully, especially with skill and flair
“Let them cook!”
Crash Out
Verb Phrase, kræʃ aʊt
A sudden, intense emotional outburst or impulsive behaviour, often triggered by mental exhaustion or overwhelm.
“I am literally crashing out right now.”
Delulu
Adjective, Delulu
Someone who has unrealistic or exaggerated beliefs/expectations, often in a humorous or lighthearted way.
“Delulu is the solulu”
Diva
Noun, ˈdiːvə
Someone who is perceived to be confident, stylish, and unafraid to be themselves.”
“Okay, Diva!”
Doom Scrolling
Verb/Noun, duːm ˈskrəʊlɪŋ
Spending an excessive amount of time mindlessly scrolling through social media.
“So tired from doom scrolling through TikTok”
Dubai Chocolate
Noun, duːˈbaɪ ˈʧɒklət
A viral chocolate bar that originated in Dubai. It has a milk chocolate shell filled with pistachio cream, tahini, and knafah (shredded phyllo dough).
“I am craving Dubai Chocolate!”
Glazing
Verb/Noun, ˈɡleɪzɪŋ
To excessively praise or admire someone
“Stop glazing him, he’s just breathing”
Goofy Ahh
Adjective, ˈɡuːfi Ahh
Commonly seen commented on tiktok or other social media when someone posts or comments something that is cringey, silly or, dumb.
“This WiFi speed is Goofy ahh”
Huzz
Interjection/Noun, Huzz
A term that originally was used to refer to women or girls in a derogatory way, but has now evolved to refer to groups of friends.
“What’s up, huzz.”
Labubu
Noun, Labubu
A popular blind-box toy character, part of “The Monsters” series created by artist Kasing Lung and sold at Popmart.
“I am the owner of the one and only twenty-four karat gold labubu” - Lilz Bullz Marbella
Locked In
Adjective/Verb, lɒkt ɪn
Being fully focused and committed to a task or goal.
“Can’t talk right now, I’m locked in.”
Looksmaxxing
Noun/Verb, Looksmaxxing
A practice that involves a variation of skin-care, hair care, dietary restrictions, and other (sometimes extreme) routines in an attempt to maximise one’s physical attractiveness.
“Can’t talk right now, too busy looksmaxxing.”
Low Taper Fade
Noun, ləʊ ˈteɪpə feɪd
A men’s hairstyle where the hairstyle gradually gets shorter from the top of the head down to the neck-line, with the shortest part (the fade) starting low, near the ears and neck.
“Imagine if ninja got a low tapered fade” - Ericdoa
Mewing
Verb/Noun, ˈmjuːɪŋ
Mewing is a technique that involves placing your tongue against the roof of your mouth with the goal of potentially reshaping the jawline and improving facial structure. It's named after British orthodontists John and Mike Mew, who proposed it as part of their orthotropics approach.
“On my mewing streak”
Mogging
Verb, Mogging
Describes a person who is significantly more attractive, wealthy, or physically imposing than someone else, effectively dominating them in terms of looks or presence. It is part of the broader trend of looksmaxxing.
“The new iPhone is mogging every other phone on the market right now.”
Nonchalant
Adjective/Noun, ˈnɒnʃəlᵊnt
Originally popularised from the nonchalant dreadhead meme, it describes individuals who are relaxed and calm, either because they do not care about something or because they are not worried about something. Can also be shortened to “nonch”.
“Nonchalant dreadhead, shake your dreads!”
Performative Male
Noun Phrase, Performative meɪl
Men who curate hyperstylized personas around masculinity often adopt behaviours such as drinking matcha, reading feminist literature, listening to Beabadoobee, and wearing baggy jeans with Doc Martens.
“Look at that! It’s a performative male in the wild!!”
Pose 28
Noun, pəʊz 28
A pose from the Roblox game ‘Dress to Impress’ involving the avatar leaning back with their hands clasped behind their back.
“Hitting Pose 28 on the runway”
Rizz
Noun/Verb, Rizz
Derived from the term “charisma” meaning someone’s romantic appeal, charm, or ability to attract a potential partner through skill in flirting.
“Woah is that the rizzler?!”
“She’s got rizz”
Skibidi
Noun/Adjective, Skihbidi
Originating from the viral Youtube series ‘Skibidi Toilet’, it has no fixed meaning and can signify something is cool, bad, good and can even be used as a nonsense word for emphasis or a joke.
“SKIBIDI TOILET”
Six Seven (67)
Noun, sɪks ˈsɛvᵊn
A reference to the song ‘Doot Doot’ by Skrilla featuring G Herbo, popularised by edits of NBA players like Taylen Kinny saying 67 randomly, and as a reference to height, the number of goals, etc.
Person 1: “You got anything to say?”
Person 2: “Six seven”
Bibliography
My Gen Alpha Brothers.com
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